Current FCA guidelines regarding the use of Social Media, the extreme volume of email and SMS and not having control over the forwarding of business messages, are making internal and external communication a significant challenge for the Finance Sector.
Additionally, the burden of data protection and the security concerns around Social Media have created other issues to consider.
An alternative solution
Often described as Twitter for business, Callmy is a new communication channel reserved for your most important business messages – both within your business and to your external clients. You can post clear and unambiguous information, by text, video or voice, there’s no limit on the number of characters your messages can contain and Callmy messages are free to deliver.
Callmy can be used to support your business continuity and emergency planning and is an excellent opt-in marketing tool for customers.
How it works
Callmy removes the challenge of messages being forward without your authority and provides real-time information on how your messages are being consumed. You can delete messages from your followers app, if circumstances change, ask them to acknowledge a message has been received and understood, and/or request for their details. All this information is captured in the Callmy Message inventory.
The Callmy Management Portal offers useful details on how your service is performing. This may influence how you execute future marketing campaigns, how you promote specific products, or identify departments which need more resources allocating.
Cost effective and simple to deploy
Being cloud based, there is no equipment to deploy or complex integration challenges to overcome. The service is highly resilient and infinitely scalable. The Callmy app is downloadable from the relevant App Store, is compatible with iOS, Android and Windows devices. The Callmy Widget should also be considered to help publicise your service.